Steiff toys were founded by Margarete and Richard Steiff in 1880 with the elephant - first soft-filled toy animal. Richard Steiff's drawings of animals, which were inspired by his countless visits to Stuttgart's Nill Zoo served as the basis for new Steiff articles. Production of Steiff toys are done by hand through traditional methods. Once the pattern is drawn, the cutting of individual pieces are done by hand. Traditional means are used at Steiff to dye products by hand using a template in order to optimize the plush structure. Once the cut-out pieces are sewn together on the wrong side, the sewn body is then turn to the right way round. The filling process requires great care and strength from the person filling. The "button in ear" symbolizes Steiff Toys' high-quality, good design, perfect workmanship and promises that all Steiff pieces are safe for children.
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